Authors: Xiaoqiao Yu, Daryna Konstantinova, Sonja Anton

Comparing Alessandro Michele and Virgil Abloh

Louis Vuitton and Gucci are quickly climbing the ranks as the most valuable international fashion brands of 2018. We compared the public image of Gucci’s design director Alessandro Michele, with Louis Vuitton’s menswear designer Virgil Abloh in China:

So what?

As the founder of the successful urban lifestyle brand Off-white, Virgil Abloh is a blow of fresh air in high fashion. His designs are perceived as fresh and original against Louis Vuitton’s luxurious backdrop. Alessandro Michele incorporated renaissance aspects in his designs, giving them a romance and vintage feel.

Heated discussion online